Customers can pre-book motorcycles through MotoHaus' official website, social media pages, and retail outlets. MotoHaus, a new venture from KAW Veloce Motors Pvt Ltd (KVMPL), has officially launched in India, offering a range of electric and internal combustion engine (ICE) motorcycles. The company aims to redefine the automotive retail landscape in India by offering a diverse selection of motorcycles from brands like VLF and Brixton Motorcycles. MotoHaus plans to establish a network of retail outlets across major cities in India, with plans to open 20 dealerships by mid-2025. The company aims to sell 10,000 bikes in its first year, with deliveries beginning in December 2024.
Prices and bookings
VLF Electric scooters will be priced starting at INR 1,29,999. Crossfire 500X- INR 4,74,499 Crossfire 500XC - INR 5,19,400 Cromwell 1200- INR 7,83,999 Cromwell 1200 X- INR 9,10,600 which is is limited to only 100 units only.
Customers can pre-book motorcycles through MotoHaus' official website, social media pages, and retail outlets. MotoHaus has projected a 25% year-on-year growth and plans to introduce additional global brands by 2026.
Company's business strategy
MotoHaus will operate from KVMPL's facility in Kolhapur, which has an annual production capacity of 20,000 units and employs over 300 professionals. The brand is focusing on both Tier 1 and Tier 2 cities for its retail expansion, targeting locations like Mumbai, Pune, Bangalore, Chennai, Jaipur, Ahmedabad, and Goa.
“MotoHaus represents the future of two-wheelers in India. With our diverse lineup of ICE and EV motorcycles, we are blending tradition with innovation, delivering an unmatched riding experience for enthusiasts across the country. We are excited to lead India into a new era of motorcycling.” said Tushar Shelke, Managing Director of KVMPL.
Product portfolio
MotoHaus is introducing Italian brand VLF's electric scooters to the Indian market, including the VLF Tennis, a premium electric cruiser.
The motorcycle lineup includes models from Brixton Motorcycles, known for their Austrian craftsmanship and retro-modern designs. These include the Crossfire 500XC, a dual-sport motorcycle; the Crossfire 500X, designed for both urban and long-distance riding; the Cromwell 1200, a classic cruiser; and the Cromwell 1200X, a refined version of the Cromwell.
“At VLF, we are redefining the future of urban mobility with the launch of our electric scooter. India represents a dynamic and rapidly evolving market and VLF is proud to bring our vision of sustainable mobility to this incredible country. This isn't just a vehicle-it's a step towards a more sustainable, efficient and connected way of life. Designed with innovation and our customers' needs at its core, the VLF electric scooter is the perfect blend of style, performance and environmental responsibility. We share MotoHaus's passion for delivering groundbreaking solutions that enhance the riding experience. This partnership marks an exciting new chapter as we work together to shape the future of sustainable and dynamic transportation,” said Alessandro Tartarini - Founder of VLF (A.K.A Velocifero)
